Banner - JoomPay Europe S.A.

JoomPay Europe S.A.

Fintech sector: P2P payments, Card Issuing

Country of incorporation: Luxembourg

Year of incorporation: 2019

Funding raised: Funded by Joom Group

Team names, roles
and company contact

Yuri Alekseev, CEO, JoomPay co-founder

Yuri Alekseev is the co-founder and CEO of JoomPay. He was formerly CFO and management board member at Genesis - one of the largest European consumer Internet companies with more than 200 million monthly active users. Previously, Yuri worked at PricewaterhouseCoopers; he holds ACCA qualification. 


Alex Gutman, CTO, JoomPay co-founder

Alex Gutman is leading the technical team behind JoomPay. Prior to joining Joompay Alex led the Brand Ads team at Facebook’s London office. Alex also served as CTO at Yandex.Zen and Head of Back-end Development at Yandex.Music - products that he built from scratch and that now have tens of millions monthly active users.


Ilya Shirokov, Joom Group co-founder

Ilya Shirokov is the co-founder of the global mobile marketplace Joom. Prior to launching Joom, Mr Shirokov served as President of - the second largest social network in Eastern Europe and co-founded Moi Krug - Russia’s first social network, later acquired by Yandex. Mr Shirokov has an MBA degree from Stanford University, a PhD in Computer Sciences from the Russian Academy of Sciences and a master's in Math from Moscow State University. 

Elevator pitch

With Joompay, you can send and receive money from anyone - in an easy and fun way. The app makes opening an account in Europe more straightforward and safer than ever: the process takes less than 5 minutes.  You can also get a Joompay card with outstanding cashback and bonuses, card management, and 24/7 in-app customer support absolutely for free. Joompay is headquartered in Luxembourg; it is developed by the people who created Joom, the feature-rich and reliable shopping app with more than 300 million app downloads worldwide.. 

Problem solved

There are more than 50 peer-to-peer payments solutions currently co-existing in SEPA (Single Europe Payments Area), yet there is no pan-European interoperability between them. Joompay is a social finance app that allows users to send and receive money from any person, regardless of whether they use Joompay or not. Joompay connects to your debit/credit card or bank account and provides seamless, secure, cheap and lightning-fast money transfers. 

Solution / technology

You only need the person’s @nickname, email or phone number so send. They will instantly receive the funds even if they don’t have JoomPay yet. Simply share your PayLink, QR code, or JoomPay @nickname to receive money from anyone. Also you can create beautiful and customizable payment pages to collect money from your customers and followers.


  • Instant transfers
  • Bank-agnostic on both domestic and international level within the EU
  • Digital-first and ready for use in less than 10 minutes
  • Beautiful and easy-to-use app with strong focus on Gen Z

Relevant links


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